ICON GAMES Privacy Policy
Last Updated:08 May 2025
1.Introduction | ICON GAMES PTE. LTD. ( our Google Developer name is "ICONGAMES"), together with its affiliated entities including partner organizations, parent companies, subsidiaries, licensing parties, and business associates (collectively "the Company," "we," or "us"), creates, distributes, promotes, and monetizes gaming products across multiple platforms, particularly mobile devices ("Applications"). These Applications deliver interactive entertainment experiences and social gaming services, including in-app purchasing capabilities. As the primary entity establishing both the objectives and means of processing users' personal information described in this Privacy Policy, ICON GAMES PTE. LTD. fulfills the role of "data controller" under applicable data protection regulations. |
2.Guidance | We strongly recommend carefully reviewing this Privacy Policy to gain full clarity on our approach to processing your personal data. This document outlines the Company’s data processing procedures, including: (1)Categories of personal information we collect (2)Purposes for which it is used (3)Security measures implemented to safeguard it (4)Choices available to manage your data preferences This policy applies universally to all users of our Services and governs personal information obtained via our gaming platforms, applications, and related interactions. |
3. Information We Collect From You | We collect personal data through three primary channels: (1)Direct submissions from you (2)Automated collection during your use of our Services (3)Third-party sources The scope of data collection varies based on: (1)Specific Services used (2)Third-party partnerships (3)Your configured privacy settings Directly Provided Information We obtain personal details when you voluntarily provide them through: (1)Social media engagements (2)Survey responses (3)Customer support communications (4)Contest entries or promotional activities (5)Mandatory fields for service access (e.g., purchase transactions, account creation) Automatically Collected Information We gather device-related data through automated tracking technologies when you interact with our Services, including: (1)System-generated usage metrics (2)Behavioral analytics (3)Technical identifiers (detailed in our "Mobile Identifiers, Cookies, and Additional Tracking Mechanisms" section) Third-Party Sourced Information We supplement our records with data acquired from external partners such as: (1)Co-branding/Joint Marketing Partners: Collaborative campaign data (2)Service Providers: Third-collected analytics (e.g., advertising preferences from ad-tracking vendors) (3)Public Records: Legally accessible government databases/open-source platforms The appended table details categories of personal information we compile through these methods and subsequently integrate into our systems. Description of Personal Information Source: (1) Name and contact information: This includes your first and last name, username or alias, along with contact details like email address, postal address, and phone number. These information ususally comes from third parties. (2) Payment information: Information related to financial transactions, such as card numbers, financial account details, and other payment information, is collected when making purchases or financial transactions. These information ususally comes directly from you. (3) Purchase information: Details regarding purchases made on our Sites and in our apps, including order ID and order amount, are collected. These information ususally comes from automatic collection (4) Content and files: This encompasses photos, screenshots of gameplay or in-game content, documents, or other files uploaded to our services, provided during interactions with our Applications, or shared on social media. Email communications and other messages are also collected and retained. These information ususally comes from third parties and directly from you. (5) Geolocation data:This including the location detail you provided to the third party that we collabrate, such as livechat. These information usually comes from third parties. (6) Identifiers and device information: Automatically collected data includes Internet Protocol (IP) address, device identifiers (such as MAC address, advertising IDs like IDFA, IMEI, MAID, and other unique identifiers), device type, operating system, browser, and other software details. Storage information, network provider, battery status, and configuration are also included.These information usually comes from automatic collection. (7) Usage data: Activity logs or item logs, Game battle information and login data on our Sites, apps, and connected products, including details such as the URL of the referring website, viewed pages, duration of page visits, access times, and other usage-related information are collected. Additionally, data about activities on third-party sites and services is collected.These information ususally comes from third parties and automatic collection. (8) Inferences: New information is inferred from collected data, either through automated means to determine likely preferences or characteristics, inferences based on survey responses, or inferences received from third-party advertisers. For example, general geographic location may be inferred based on IP address.These information ususally comes from third parties, automatic collection and directly from you. Categories of Excluded and Collected Sensitive Data: GDPR Special Categories: We do not process special categories of personal data as defined under the EU General Data Protection Regulation (GDPR), including but not limited to: (1)Health or medical information (2)Racial or ethnic origin (3)Sexual orientation U.S. State Law Sensitive Information: In compliance with certain U.S. state privacy laws, we acknowledge that "sensitive personal information" may include message content transmitted through our Services, however you may decline this transmission by acting your rights as in this privacy policy. User Control and Consequences: Opt-Out Rights: You may decline to provide personal data voluntarily. Use browser settings or device OS controls (e.g., ad ID reset, cookie blockers) to restrict automated data collection. Service Limitations: |
4.Tracking Technologies: Mobile Identifiers, Cookies, and Additional Mechanisms | We deploy various tracking tools collectively termed "Cookies", including but not limited to: (1)Browser-based technologies: Standard cookies, Flash cookies, and web beacons (transparent GIFs) (2)Mobile identifiers: Analytics/Advertising IDs (e.g., Apple IDFA, Google Advertising ID) (3)System diagnostics: Server log analytics and behavioral tracking technologies (4)Emerging tools: Any future-developed tracking methods These technologies enable: (1)Service functionality: Core operational requirements (2)Experience optimization: Performance and interface improvements (3)Data aggregation: Collection of usage patterns, device identifiers (e.g., IP address, device model), and interaction metrics. Mobile Analytics/Advertising IDs Mobile operating systems (iOS, Android) generate persistent identifiers that function analogously to browser cookies. These IDs allow: (1)Cross-app tracking: Behavioral analysis across service usage sessions. (2)Ad targeting: Personalized advertising based on user activity Our applications incorporate software modules that permit authorized third-party analytics providers and advertising networks to access these mobile IDs forservice-related purposes.
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5.Integrated Third-Party SDKs
| To enhance user experience, we integrate the following SDKs into our products. Below are details with corresponding privacy policies: (1) Facebook SDK Privacy Policy: https://www.facebook.com/privacy/policy Data Shared with Facebook: *Content you post/share through our games *Actions performed within our games *Device information (model, OS, etc.) *Selected in-game language settings Data Management:Manage permissions via Facebook’s controls:
(2) Bugly SDK PrivacyPolicy: https://privacy.qq.com/document/preview/fc748b3d96224fdb825ea79e132c1a56 Purpose: Optimizes app stability and crash diagnostics. Collected Data (Mandatory): *Device Model Purpose: Diagnose crash causes related to hardware Treatment: Encrypted transmission *Device Brand Purpose: Identify brand-specific stability issues Treatment: Encrypted transmission *Android Version Purpose: Detect OS-related crashes Treatment: Encrypted transmission *Android API Level Purpose: Troubleshoot API compatibility issues Treatment: Encrypted transmission *Vendor System Version Purpose: Analyze manufacturer OS customization impacts Treatment: Encrypted transmission *CPU Architecture Purpose: Detect processor-related instability Treatment: Encrypted transmission *Root Status Purpose: Identify crashes caused by rooted devices Treatment: Encrypted transmission *Storage Metrics:Disk/SD card/memory space usage Purpose: Diagnose low-storage crashes Treatment: Encrypted transmission *Network Type Purpose: Assess connectivity-related crashes Treatment: Encrypted transmission *Running Processes Purpose: Monitor app ANR (Application Not Responding) states Treatment: Read temporarily, not stored/uploaded *Data Management:
(3) LiveChat SDK Privacy Policy: https://www.livechat.com/legal/privacy-policy/ Purpose: Enhances in-app chat functionality. Collected Data: *Identifiers Name, email, address, phone number, IP, username *Commercial Data Purchase history, payment details, support tickets *Usage Analytics Chat logs, visited pages, referral URLs, interaction timestamps *Device & Location OS, browser, IP, country, mobile network details *Shared Content Messages, survey responses, social media posts *Behavioral Profiles Inferred interests, preferences, demographics
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6.Processing of Your Personal Information
| We process the personal information we collect for the purposes described in this Privacy Policy or as disclosed to you at the time of collection. For users in the EU and UK, we rely on the following legal bases for processing, depending on the specific purpose: Legal Bases for Processing: Contractual Necessity: When we need to process your data to fulfill our contractual obligations to you. Consent: When we obtain your explicit permission for specific processing activities. Legitimate Interests: When processing is necessary for our business operations while respecting your rights. Legal Compliance: When required by applicable laws or regulations. Detailed Processing Purposes and Corresponding Legal Bases: (1)Service Delivery and Optimization: (2)Virtual Goods Transactions (3)Security and Fraud Prevention (4)Legal Rights Protection (5)Regulatory Compliance (6)Business Operations (7)Product Development (8)Service Personalization (9)Customer Support (10)Service Communications (11)Marketing and Promotions (12)Targeted Advertising Mandatory Data Requirements: We combine information from different sources to deliver a seamless, consistent and personalized user experience across our Services.
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7.Disclosure of Your Information | We may share de-identified information (data that cannot reasonably identify an individual) in accordance with applicable laws. Additionally, we disclose personal information with your consent or as necessary to fulfill transactions and provide requested services. We may also share personal data with third parties for the following business purposes: Categories of Recipients & Purposes of Disclosure (1)Publicly Visible Information Certain profile details (e.g., username, profile picture, game level, virtual item count) may be visible to other players. You can modify your profile name, picture, and other settings. (2)Third-Party Social Media Platforms If you choose to connect your account, we may share your player ID, profile name, picture, and in-game activity with social media platforms. (3)Service Providers We engage third-party vendors (e.g., customer support, analytics, hosting, marketing) who process data on our behalf under contractual obligations. (4)Payment Processors & Financial Institutions Transactional and payment data may be shared with banks, fraud prevention services, and financial analysts for payment processing, fraud detection, and risk assessment. (5)Affiliated Companies We may share data with subsidiaries and related entities to efficiently deliver services and manage business operations. (6)Corporate Transactions In events like mergers, acquisitions, or asset sales, personal data may be transferred as part of the transaction. (7)Legal & Regulatory Compliance We may disclose information to comply with laws, court orders, or legal requests, or to protect our rights, users, or the public. (8)Security & Safety Measures Data may be shared to prevent fraud, cyber threats, or physical harm, enforce policies, or maintain service security. (9)Analytics & Advertising Partners Third-party analytics and ad networks collect data for performance tracking and targeted advertising. Under California and other U.S. state laws, some disclosures may qualify as a "sale" or "sharing" of personal information. Third-Party Services Disclaimer Some features may link to external services with independent privacy policies. Any data shared with them is governed by their terms, not ours.
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We provide you with multiple legally enforceable rights to control how we use your personal data. If you are located in the UK, EEA, or Switzerland, please see the "UK, EEA and Swiss Data Protection Rights" section for additional rights. 1. Access, Correction & Deletion Rights You may: Request access to or a copy of your personal information Request correction of inaccurate data Request deletion of your personal information To exercise these rights, email us at developer@icongamesg.com. We may need to verify your identity before processing requests. Note:Some records (e.g., payment transactions, customer service interactions) may be retained for legal or accounting purposes. Device & App Permissions: To revoke location access or push notifications, adjust settings in your mobile device or app. 2. Marketing & Communication Preferences You can opt out of promotional communications (emails, SMS, calls) by: Following unsubscribe instructions in messages Contacting us via the "Contact Us" section Processing Time:Opt-out requests may take some time to fully implement. Service-Related Communications: Even if you opt out of marketing, we may still send transactional or account-related messages. 3. Targeted Advertising & Data Sales Opt-Out To limit tracking and personalized ads, you can: Global Privacy Control (GPC) Enable GPC in supported browsers/extensions to signal your opt-out preference. Industry Opt-Out Tools U.S.: *NAI:http://optout.networkadvertising.org *DAA:http://optout.aboutads.info Canada:DAC opt-out Europe:EDAA opt-out Device-Specific Controls Cookies:Adjust browser settings to block or delete cookies (may affect site functionality). Mobile Ads:Reset or limit advertising IDs in iOS/Android settings. Email Tracking: Disable image loading in email clients to prevent web beacon tracking. Note: These settings are device/browser-specific—apply them across all devices for full coverage. 4. Additional Tracking Controls Do Not Track (DNT) Our services do not respond to DNT signals due to lack of standardization. Use GPC or cookie controls instead. Data Sales Opt-Out Under some laws (e.g., California), sharing data with ad partners may be considered a "sale." To opt out: *Visit our "Do Not Sell or Share My Personal Information" section *Enable GPC *Email developer@icongamesg.com | |
9.UK, EEA and Swiss Data Protection Rights | If your personal information processing falls under UK or European Economic Area (EEA) or Swiss data protection law, you have specific rights regarding that data: You have the right to request access to, rectification, or erasure of your personal information. If any automated processing of personal information is based on your consent or a contract with you, you have the right to transfer or receive a copy of the personal information in a usable and portable format. You can withdraw consent for future processing of personal information based on your consent at any time using the contact details provided under the "Contact Us" heading below. Withdrawal of consent will not affect the lawfulness of any processing conducted prior to your withdrawal, nor processing conducted based on lawful processing grounds other than consent. You have the right to object to or obtain a restriction of the processing of personal information under certain circumstances. You can opt-out of marketing communications we send you at any time. You can exercise this right by clicking on the "unsubscribe" or "opt-out" link in the marketing emails we send you. To opt-out of other forms of marketing (such as postal marketing or telemarketing), please contact us using the contact details provided under the "Contact Us" heading. Opting out of marketing communications does not affect non-promotional emails, such as emails about your account or ongoing business relations. You have the right to lodge a complaint with a supervisory authority regarding our collection and use of your personal data. For more information, please contact your local supervisory authority. Contact details for supervisory authorities in Europe are available here and for the UK here. Certain supervisory authorities may require you to exhaust our internal complaints process before considering your complaint. For residents of France, you can provide specific instructions regarding the use of your personal information after your death. To make such requests or contact our Data Protection Officer, please reach out to us at developer@icongamesg.com. We address all requests we receive from individuals wishing to exercise their data protection rights in compliance with applicable data protection laws. |
10.California Privacy Rights | If you are a California resident and the processing of your personal information falls under the California Consumer Privacy Act ("CCPA"), you possess the following rights: 1. Right to Notice The categories of personal and sensitive personal information we collect The purposes for collecting and using this information Whether this information is sold or shared Our data retention practices This information is comprehensively detailed throughout this Privacy Policy. 2. Right to Know and Access The specific pieces of personal information we have collected about you Additional details about our data collection, usage, disclosure, and sales practices Submit such requests by emailing developer@icongamesg.com. 3. Right to Deletion 4. Right to Opt-Out of Sales/Sharing Use the Global Privacy Control feature Email developer@icongamesg.com Note: We do not knowingly sell personal information of minors under 16. 5. Right to Limit Sensitive Information Use Provide requested services Comply with legal obligations Other permitted uses under law 6. Authorized Agents Require proof of authorization Potentially verify your identity directly 7. Verification Process Confirm requests come from the email associated with your account Request additional verification information 8. Non-Discrimination Additional California Provisions: *Whether we disclosed personal information to third parties for direct marketing purposes in the past year The categories of information disclosed Submit one such request annually to developer@icongamesg.com. Note: Removal is not guaranteed Certain exceptions may apply under law For all California privacy inquiries, please contact us at developer@icongamesg.com. |
11.Data Retention Practices | We retain personal information only for as long as necessary to: (1)Fulfill the purposes for which it was collected (2)Provide requested services and complete transactions (3)Comply with legal and regulatory requirements (4)Resolve disputes and enforce agreements (5)Support legitimate business operations The specific retention period varies depending on multiple factors, including: (1)User expectations and consent provisions (2)Sensitivity of the data collected (3)Availability of automated data deletion mechanisms (4)Our legal and contractual obligations Retention Period Details: For specific information about retention periods applicable to particular data types, please contact us using the information provided in the "Contact Us" section of this policy.
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12.Data Storage and Transfer Practices | The personal information we collect may be stored and processed in: Your country/region of residence Other global locations where we or our service providers operate We select storage locations based on operational efficiency while maintaining strict adherence to this Privacy Policy's protection standards. European Data Transfers: Adequacy Decisions: Relying on EU Commission adequacy rulings or UK data bridges Standard Contractual Clauses: Implementing: EU SCCs (June 2021 version); UK Addendum for UK-originating transfers; Redacted copies of these contractual safeguards are available upon request.
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13.Information Security Measures | We employ industry-standard protections including: (1)Encryption technologies (2)Access controls (3)Regular security audits While we implement robust security protocols, no system can guarantee 100% protection against all threats. User Security Responsibilities: (1)Create strong, unique passwords (2)Never share login credentials (3)Use different passwords across services (4)Secure your devices with passcodes
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14.Policy Updates and Modifications | This Privacy Policy may be periodically updated. We will: (1)Clearly display the effective date (at policy header) (2)Provide prominent notice for material changes (3)Obtain consent when legally required We encourage regular review of this policy when using our Services.
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15. Contact Information | For privacy-related inquiries or to contact our Data Protection Officer: Email: developer@icongamesg.com Include "Privacy Request" in subject line
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